Let me help you run your launch in a calmer way...
Launching can feel like a lot. Too many moving parts, too many choices, and everyone online telling you it has to look a certain way...
...I’ve been through it myself, and I’ve sat next to plenty of people doing their first launch. Most of the time, they feel overwhelmed. They worry about saying the wrong thing, or missing a step, or wasting money.
Genuinely... There's no need for it to be that way. Instead, the way I work is calm and steady. We keep it human, we keep it simple, and we make sure the message still sounds like you.
My job... guide the moving parts so you never feel like you’re carrying it all on your own.
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Here’s how we keep launches simple
Most people who come to us feel the same: launches sound complicated. Too many steps, too many moving parts, too many “must-dos.”
The truth? A launch doesn’t need to feel overwhelming. What it needs is a steady plan, clear words, and the right people seeing the right message at the right time.
That’s why everything we do is built around keeping it simple, so you always know what’s happening and why:
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A clear plan you can follow – we map out each step so you’re never guessing.
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Your words, refined – simple messaging that still sounds like you.
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Ads and content that connect – reaching the people who are most likely to care.
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Light tech setup – only the tools you need, working cleanly in the background.
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Steady support along the way – updates you’ll actually understand, without the jargon.
Does this sound like you?
First launch coming up
You’ve got an offer you believe in, maybe a small audience, and you’re wondering how to even start. You want a plan that feels simple and safe without all the noise.
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Launched before
You’ve tried to launch and it left you stressed and overwhelmed. Too many moving parts, too much pressure. You’d like a calmer way to do it.
Book a call to talk
Audience ready
People follow you, they like your work, but when it comes to buying, the numbers don’t add up. You need a clearer message and a smoother flow that helps them say “yes.”
Book a call to talk
How we run a launch
Running a launch doesn’t have to feel chaotic. I keep it steady and simple by following the same 6 steps every time. That way you know what’s happening, why it matters, and what comes next:
1. Discover & Map
We start with a chat about your offer, your audience, and what you want the launch to achieve. Then we map out the path that feels right for you.
2. Offer & Promise
We shape your offer in plain, honest language — the kind of promise that builds trust and gives people a real reason to care.
3. Message & Runway
We plan the warm-up: emails, posts, and ads that sound like you and get your audience leaning in.
4. Build & Prep
Sales page, checkout, light tech setup. No over-complication — just the basics working cleanly.
5. Launch Week
You’ve got me alongside you as things go live — ads, sessions, and community energy. Calm support, steady decisions.
6. Nurture & Debrief
We follow up for late buyers, then sit down for a simple review so you know what worked, what didn’t, and where to go next.
Ways to work with me on your launch
Every launch looks different, so I’ve kept the options simple. Whether you just want a clear plan to follow, a partner by your side, or full support from start to finish — there’s a level here that will fit where you are right now.
Plan & Prepare Level 1
This is the starting point. We’ll map out your strategy, shape your message, build the runway, and get your pages and emails ready. You’ll lead the delivery yourself with a clear plan you can follow step by step.
Partnered Launch - Level 2
Everything in Plan & Prepare, plus I’ll be there with you during launch week. I’ll help with ads, guide your live sessions, and give you steady support so you’re not carrying the load alone.
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Full Launch Sprint - Level 3
End-to-end support. We plan it, build it, run it, retarget, and review it together. Best if you’re ready for a bigger push and want someone right beside you the whole way through.
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Who we work with & how to begin
I work best with creatives, coaches, and heart-centred businesses who want to grow without losing what makes their work special. A lot of the people who come to me have already tried ads or even worked with agencies that overpromised and underdelivered.
The way I run things is different: steady, clear, and human. No jargon, no smoke and mirrors — just a practical approach that helps you reach the people who are ready for what you do.
Getting started is simple. Book a quick call and we’ll talk through where you’re at, what you’d love your ads or launch to achieve, and I’ll share the next step that makes the most sense for you...
Alex Agricola - CrowdConnector
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15+ years running ads & launches
Your campaigns are built on real experience, not trial and error
Dozens of creative & heart-centred businesses guided
We’ve helped people just like you grow with ads that feel genuine.
1.5M+ People in communities built
We know how to find and grow the right audience for your work
